Beef checkoff feud exposes divide within cattle industry

Dec 20, 2012

People who raise cattle are, as a rule, independent and far flung geographically. But, almost all the beef they raise comes to market through just four enormous packing companies. In the conclusion to Harvest Public Media’s series America’s Big Beef, Frank Morris explores how the cattle industry’s deep divide has come to a head over something called the Beef Checkoff.