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This is Iowa Public Radio.

A network of 26 radio stations across Iowa and increasingly popular digital properties. A growing, trusted, award-winning news team. Music that can’t be found anywhere else on the dial. Driven by mission, not by profits. Listener-supported. We are NPR for Iowa, and so much more.

On average, we air just five local sponsor messages each hour.

That’s less than two minutes of every hour devoted to local sponsor messages. Each break consists of no more than two messages. Listeners don’t tune these messages out because there’s no need to.

Learn more about the difference between IPR and commercial radio stations.

Our digital platforms offer a “clean” advertising environment.

Whether on our website, mobile app, podcasts or email newsletters, our audience can be assured that they'll never see annoying or intrusive ads, questionable content or clickbait.

The Iowa Public Radio audience is loyal; both to us and to our sponsors.

Our core audience – 56% of listeners – tune in for nearly 11 hours each week. And because our station is so unique, they rarely listen to other stations. “I can’t imagine my life without Iowa Public Radio.” We hear it all the time.

To well over 200,000 Iowans, we’re more than a radio station. We’re a vital public service. Imagine hearing your client’s message on a station that means so much to so many people. It sounds pretty good, doesn’t it?

That’s right – our listeners actually prefer to spend money with businesses that they hear supporting IPR.

What’s more, our listeners often thank our sponsors for supporting their public radio station. That’s loyalty.

You can advertise anywhere. But your clients are looking for something different.

Public radio is different in all the right ways. Our 15-second sponsor messages don’t sound like a radio commercial, and that’s a good thing. These messages announce your client’s support of IPR, tying them to our quality programming. Our listeners understand that our sponsors are doing more than spreading a message – they’re helping to fund their radio station’s operations.

Maybe you’ve never considered public radio.

You should. Your clients will benefit. We understand that Iowa Public Radio may not be on your radar. We invite you to get to know us and see how we can deliver powerful connections for your clients. Reach out by email, call 515-725-1706 or email
corporatesponsors@iowapublicradio.org
.