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The Changing Face of Corporate America

GUESTS: IRVINE HOCKADAY *President and CEO, Hallmark Cards, Inc. RUSSELL ROBERTS *Senior Fellow at the Study of American Business Washington University, St. Louis, Missouri *Author of the forthcoming book "The Invisible Heart: An Economic Romance" (MIT press, Feb. 2001) ED MATTIX *Senior Vice President, Public Affairs and Brand Management, Sprint Corporation American corporations are facing more competition than ever from domestic rivals and companies around the globe. In order to survive and to thrive, businesses must react to changing demands of the market place. But as global as our economy has become, companies are still dependent on their local communities. Join Juan Williams for the next Changing Face of America series from Kansas City, Missouri for a look at the future of American corporations.

Copyright 2000 NPR

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