Kaeding: 'No More' Superbowl Ads Not a Gimmick

Jan 30, 2015

Ahead of Super Bowl Sunday, former NFL place kicker Nate Kaeding talks with Ben Kieffer about how the league is handling the problem of domestic violence.

Editor's Note: This interview was recorded before the NFL announced it would be airing the PSA during the Super Bowl. 

The NFL's image has taken a hit this year in the wake of controversies over domestic violence.  This Sunday the league plans to air ads aimed at combating domestic violence, titled "No More."

Kaeding says, as a former player, it's hard to see players like Ray Rice, who made national news this fall after video surfaced of him knocking his then-fiancee unconscious in an elevator, behave in a way that reflects negatively on the league. 

"It's not the behavior of a typical player who would treat women with respect. I think it's a problem because of how some guys get into the league and handle the limelight. They have a really rare talent, and let's them feel like anything is fine, which is really unfortunate. Your actions reflect on everybody."  

During the interview, Kieffer also talks with Kaeding about who cares for a game ball leading up to kick off in light of the controversy over "deflategate" and a slightly deflated ball that was used during the AFC Championship Game between the New England Patriots and the Indianapolis Colts.